This has been the strangest year for weather. We’ve had t-shirt weather in December and now suddenly it is the frigid tundra and we’ve had our first snowfall of the year. It worked out that it happened the night I had a show to attend in Philly, so that was a pleasant ride. Swirling wind with large lazy snowflakes riding on it. My only consolation was that someone else was driving for once.

But there I was in the third row seat of a van, not really able to see where I was going, with the windows fogged up from the conversation and hot breath of six excited people.

My head is like that ride sometimes. I know I am headed in the right direction but I am not quite in control. That can be alright, and/or it can be really scary. That’s when it’s good to have people to reach out to. But what if you are the one that people are reaching out to, and you don’t know what to say or a direction to take? You can’t tell people what to do, you can only help to guide them through their thought process.

That’s easy enough if you have the right tools. I have found that going through the PEOPLE model framework helps to define that journey. To learn more, go here and sign up for the e-mail series on client exploration. This short series (7 e-mails) contains a lot of information on growing your business and talks about tools you can use.